TL;DR: Why you should be marketing your school. 3 focuses to market your school & realistic tips to get started now. A challenge to start marketing your school to your audience… NOW. Yep. I said it: Marketing your school. Let’s start here: If you think your school doesn’t need to be marketing itself, you’re wrong. Full Stop. For the first … Read More
How To: Set Better Goals
TL;DR: Four strategies to set better, more realistic goals that you can actually achieve. A bonus fifth step with a review of SMART goal setting. We hear a lot about setting goals. “It’s important to have goals.” “If you don’t know where you’re going, you’re already lost.” And the quotes go on and on. So we set goals. Sometimes we … Read More
4 Reasons You Should Love What You Do
In This Post: Loving what you do is important for many reasons. Four reasons why you should really love teaching and why what you do is important. Ok, let’s be honest; sometimes work can suck. Yep, I said it. Me, Mr “I love Mondays because I love what I do.” Because it’s true. Even when you love what you do, … Read More
Reflecting on #TeachBetter19
In This Post: A reflection on the first and very successful #TeachBetter19 conference. Jeff’s personal highlights from putting on this incredible event. I’ve been seeing all these posts reflecting on the Teach Better Conference, #TeachBetter19. They’ve been enjoyable to read. No…I have reveled in them. They have reminded me again and again of what we were able to create. It’s … Read More
Creating Your School District’s Social Media Policy
In This Post: The importance of having guidelines for safe, effective use of social media in your school district. 7 tips for writing school social media guidelines for your district. I’ve said it before, and I will keep saying it: Social media is not going anywhere anytime soon. You can love it or hate it, but it’s going to be … Read More





