Don’t Sell Yourself Short Blog Series Overview It’s not easy to publicly share your expertise! Whether you are writing a book, sharing your voice in a blog, offering an opportunity to learn during a training session, or transforming your hobby into a small income stream, it does not often feel natural for an educator to celebrate themselves. But why do … Read More
Getting Started with Email Marketing to Promote Your Work: 11 Steps
TL;DR: Learn about the importance and value of email marketing as a powerful way to connect with your audience. 11 steps to consider as you start with email marketing to promote your work: (1) What is your purpose? (2) Who is your target audience? (3) Service provider (4) Lead magnet (5) Format (6) Set up welcome email (7) Set a … Read More
Marketing Is Dirty
TL;DR: Marketing can feel like a dirty word, but it doesn’t have to be if you keep it real. Craft the story you are sharing with others. Set your marketing timeline goals and evaluate them at the end of each bi-weekly period. The term marketing always felt like such a dirty word. I don’t care about tricking people. I don’t … Read More
The Gift of Your Words: Share Your Story
TL;DR: You have a gift of words to share by telling your stories. There are five reasons why writing is a passion: dive into deeper thought to better understand yourself, practice self-care, sharing is caring, create new connections or deepen existing relationships, and make an impact by amplifying your voice. See the Writing Strategies & Marketing Your Work course overview … Read More
3 Focuses for Marketing Your School in The ’20s
TL;DR: Why you should be marketing your school. 3 focuses to market your school & realistic tips to get started now. A challenge to start marketing your school to your audience… NOW. Yep. I said it: Marketing your school. Let’s start here: If you think your school doesn’t need to be marketing itself, you’re wrong. Full Stop. For the first … Read More