TL;DR: Telling your own story through social media develops a positive and effective social media presence. It is important to provide consistent and efficient information to families. Use of social media should be intentional. Maximize the use of your official sites to push out positive and accurate information. This post shares a number of tips on how to communicate effectively. … Read More
Posts Beyond the Principal’s Account
TL;DR: Posts beyond the principal’s account should involve all staff and students. Involve all staff when creating posts for social media. Share curriculum information so stakeholders understand what is going on at school. Coordinate with coaches and club sponsors to ensure all groups are being represented equally on social media. Get students involved with sharing news on social media. If … Read More
3 Tips for Communicating on Social Media
TL;DR: Strong communication and the use of social media establishes and strengthens relationships within the community. Tips for communicating on social media include building school social capital, activating the administrative team, and giving voice and choice. Tip #1 for Communicating on Social Media: Build School Social Capital The purpose of strong communication and the use of social media is to … Read More
Time to Go Live
TL;DR: Go live to communicate with stakeholders by matching the platform of your audience, having a plan, and promoting your event. Promote your event by sharing what the topic is and who the guests are. Share a live teaser shortly before the event begins to engage your audience. Be Available for Questions – Go Live It is important for school … Read More
Pandemic Leadership: Leading Through the Eyes of Teachers
TL:DR: Pandemic leadership is a new experience for all leaders; you likely won’t find tips in your bag of experiences. Necessary pandemic leadership qualities include supporting teachers, being transparent and open with teachers, and understanding that self-care is not a sign of weakness. In your best Sophia Petrillo imitation: “Picture it; March 2020…Everywhere… Along came COVID.” (Feel free to sing … Read More
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